Content is not important, what is important is the method of executing it.
Notabene’s content specialists take the responsibility of creating high-quality original content and push boundaries in pursuit of client successes. This ensures you always benefit from more opportunities, innovative thinking, and maximum ROI.
TVCs
TV advertising is not dead! It is just evolving. TV still enjoys massive reach and scale. It remains a must have channel for brands to use as a part of the so called “360 campaign” when it comes to effective marketing and advertising.
- People watch TV primarily at home or during leisure time which means they focus on your message. We are here to help you structure your message.
- There is no way to quickly skip the Ad. Research shows that people stick to the Ad more frequently than on Social Media, which gives you more time to connect with the viewer.
- There are only 1-3 ads running at a time, so you have less noise and less competition in comparison to the hundreds of ads on social media.
- TV advertisements can and should be adapted to current trends. It is also getting easier to target specific audiences with a specific message.
Digital Videos
We produce highly engaging and entertaining digital videos which are crafted to hook the target audiences’ attention, educate them, and convert them into happy buyers. With the right strategy, you can share your video across multiple social media platforms, make it go viral, and boost brand awareness and sales.
- 64% of consumers will make a purchase after watching branded videos on social media platforms.
- 8 out of 10 people decide to buy a product after watching a brand’s video.
- 82% of global internet traffic comes from video streaming and downloads.
- We will help you to use these trends in your favor whether you want to introduce your brand, showcase individual products, or drive sales.
Corporate Videos
A well-crafted corporate video is an effective tool to showcase your company’s profile, products, and services. That is exactly why your corporate video needs to look impressive. Notabene team has all the tools and skills to ensure that your corporate video is produced to the highest quality.
- We will help you tell your story in a way that engages stakeholders and delights your customers.
- Create videos that will help accelerate learning processes in your organization.
- Videos with customer testimonials will help you to build trust and convince your audience to take action.
Documentaries
Have you ever wondered why Netflix (the billion-dollar VOD platform) has been spending millions of dollars lately to produce and publish documentaries every other month on its platform? It’s because people love them – and they sell!
- Documentary videos are a powerful tool for helping your audience see and understand an unusual, interesting angle to your company, its products, and services.
- Documentaries can help you present truths, facts, and real-life events
- Great way for organizations to produce captivating videos that can be used to drive a universal cause
Photography
It’s said that a picture speaks a thousand words. That is true! With the power of captivating photography, we can help you create high-quality commercial photos that will change the perception of your brand and connect with your buyers and customers on another level.
- Food, industrial, lifestyle, cars, beauty, fashion, portrait, etc. – we do it all!
- Photography is a crucial asset that will boost your brand’s perception, credibility and business success
- Photos help your customers have a visual representation of what they are about to buy, which will increase your sales.
- In the era of internet - "content is king". Photos are a unique form of content and your lifelong assets.
Post-production and Animation
Since the advent of COVID-19, the demand for animation videos has blown up. Why? Because you can make powerful videos to sell your brand without going for a physical shoot. We have a team of experts that do phenomenal work on both 2D and 3D type animation. Our animation services include the following:
- Making 3D models for your storyboard
- Storyboarding
- Texturing
- Rigging and animating
- Applying special effects
- or 2D videos (stop motion, explainers infographics or whiteboard, characters).
Content Creation and Development
70% of business owners are creating content to push their brands in absolutely the wrong way. The result is low customer engagement and poor sales. The remaining 30% of business owners who are doing it right are barely putting out enough content to get the results they desire. After observing this pattern for far too long, Notabene Productions came up with a unique content development package in a bid to save the day. It’s called the D FORMAT. The D FORMAT means: DIGITAL CONTENT BASED ON DIALOGUES DECONSTRUCTING THE NORMAL STORIES. D FORMAT is a unique content machine that constantly pumps out edutaining content on a daily, weekly, or monthly basis for your channel. The sole aim of the D FORMAT is to spark conversations around your brand.
Our Process
Discovery + Strategy
We learn about you and your goals then create a video strategy that will be sure to drive results
Scripting
Scriptwriting is a key element of your production. It needs to tell a story that will captivate your audience attention
Storyboarding/ Moodboarding
At this step, we create a visual collection to communicate the right "feel" of an idea and the concept.
Shoot
Once we have a plan in place, our production team will work with you to ensure your video is filmed in a captivating way
Post-production
Our editors piece together your story in a way that connects and engages your audience.
Approval
We aren't happy until you're happy. We will work diligently to make sure you are satisfied with the final product
Digital Content
High-quality, entertaining and engaging digital content that can be distributed across multiple platforms
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